You wake up every morning and the first thing you do is check your phone for notifications. Text messages, Facebook, Twitter, Instagram, Snapchat, Gmail, LinkedIn, Messenger. Maybe you check the weather app, your Fitbit data, etc. Then, you can start your day. You do the same thing at the end of your day too, right before struggling to fall asleep for the next hour or two.
You have to stay up to date and check your phone throughout the entire day.
Sometimes, you feel like it owns you. Sometimes, you’re exhausted from thinking about all of the updates, messages, and posts that are essential to keeping up with the world. Despite what the world may tell you, you do not have to live this way. There are ways to organize your media, so that you can focus on what matters most: your business.
As a marketing consultant, this is my mission. I have seen too many businesses fail from trying to keep up with the chaos of social media today. Many business owners get so caught up in social media, that they lose the identity of their business. At the end of the day, your customers don’t come to your business because of the pretty picture you posted on Facebook. They come to your business, because of all of the things that make it unique! In a society conquered by big business and international chains, consumers are looking for something new. They are looking for a more intimate experience. Small and local businesses aren’t just “trendy”, they are what consumers are looking for.
Today, consumers can buy the same item, product, or service from multiple locations. So, why should they purchase from your business? What makes you special? Narrowing this down is key to your success. My marketing strategy focuses on these elements. By defining the identity of your business and creating content that consistently shows what your business represents, we can make your business stand out among the rest.
In a world full of chaos, we crave simplicity. We search for the parts of this world that are genuine, clear, and concise. Together, we can make your business shine bright and cut through the overwhelming amount of content that’s out there.
It’s time to simplify things and get back to what matters most.
Email me anytime to get started!